Red Bull Readying Recording Studio & Record Label

According to reports, Red Bull, the energy drink maker, is constructing a full-on recording studio in their Santa Monica, California offices, and will launch an artist-friendly record label in 2008. Red Bull, who favors branded experiences over traditional advertising has tapped several engineers, producers and record executives for the music endeavor. The ramp up is nearing completion with most of the major staff positions filled....

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Gresso To Release Jennifer Lopez’s Brave Album As USB Flash Drive Necklace

Gresso have announced a deal with Sony BMG Music to sell Jennifer Lopez’s “Brave” album packaged as a African Blackwood USB drive necklace. The USB flash drives has specific “Brave” branding with J. Lo’s signature engraved in the luxury wood. The Future: Despite the premium price, we like the concept behind an attractive USB Drive necklace, which is well suited for an artist such as Lopez. Although,...

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