MySpace Launches MyAds – Targets MySpace Music Bands
MySpace has announced that its MyAds program is now available to the public. MySpace Music is aggressively pursuing bands and individual artists to participate in the new advertising program. Bands will be able to create their own banner ads and then specifically target which MySpace users will see the ads based on the users’ listed interests. So far there are roughly 1100 categories of interests, ranging from hip-hop to rock to...
EMI Reportedly Developing Direct To Consumer Online Music Store
EMI is reportedly hard at work developing a direct-to-consumer music service. The online destination is slated to launch by the end of the year. The service may live on EMI.com, which is dedicated to a mix of corporate and artist news. The music service will feature a mixture of paid and free content and also might include non-EMI artists as well. EMI is positioning the effort, which was first reported Wednesday in the Financial...
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