Fender has rebranded Presonus Studio One as Fender Studio, putting their recording interfaces together under the Fender name. Starting this year, Studio One Pro becomes Fender Studio Pro, while the Quantum and AudioBox Go lines transition to the Fender Quantum Series and Fender AudioBox Go.

Fender Studio

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The reimagined Fender Studio Pro environment introduces an updated visual design, native Fender amp and effects plugins, a new channel overview for faster mixing workflows, updated samplers and AI powered audio-to-note conversion for layering sounds and inspiring intelligent chord technology for creative songwriting. For artists, producers and engineers, this move represents more than a name change. It brings together the trusted performance of PreSonus hardware and software with Fender’s deep legacy in tone and musical expression. (So why the need to rebrand? —Ed.)

The industry loses another brand due to a corporate rollup…

Combining Studio One Pro’s features and performance with a modernized interface, Fender Studio Pro 8 features Fender’s amps and effects models. Available exclusively in the Fender Studio app and Fender Studio Pro, the Mustang and Rumble Native plugins offer 57 guitar and bass amp models and hundreds of effects.

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All existing PreSonus customers will continue to be served through the new MyFender platform effectively replacing MyPreSonus. This new platform will not only serve software and hardware customers but the wider universe of Fender customers who purchase guitars, amps and effects.

In parallel, the PreSonus brand will continue to serve creators with audio solutions like the Eris Monitors, StudioLive Series III SE Mixers, Air XD Loudspeakers and more. Fender claims PreSonus will remain viable and customers will continue to receive full support and updates. Although, time will tell…

You may want to consult an accountant in order to figure out this convoluted pricing scheme:

• Fender Studio Pro 8 Perpetual License ($199.99 / £169.99 / €199.99 / ¥29,800
• Fender Studio Pro 8 Pro+ Annual Subscription Plus Perpetual ($179.99 / £159.99 / €179.99 / ¥26,800
• Fender Studio Pro 8 Perpetual License Upgrade ($99.99 / £89.99 / €99.99 / ¥14,800
• Fender Studio Pro 8 Fender Studio Pro — Upgrade from 6-month Demo: Owners of Fender AudioBox Go, Quantum LT 2 and LT4 can upgrade the 6-month demo to a license for Pro+ Annual Subscription Plus Perpetual ($149.99 / £129.99 / €149.99 / ¥22,350
• Fender Studio Pro 8 Monthly Subscription ($19.99 / £19.99 / €19.99 / ¥2,900