YouTube To Share Ad Revenue With Contributors
YouTube, owned by the unstoppable force that is Google, plans to share advertising revenues from its über-popular site with contributors. The new “affiliate program” will formally bow this Spring.
For musicians contributing popular music videos and other music related content. This is great news. Unlike MP3.com’s old model that paid musicians based on chart position from their coffers, YouTube’s stategy is to simply share the ad revenue. This new system could provide an additional revenue stream to many different music industry businesses from music video content to instructional videos.