Sony BMG Licenses Video / Audio To Yahoo For User Generated Content
Sony BMG has signed a licensing deal with Yahoo that allows users to upload files with music or video content by the record company’s artists to the portal. Financial terms of the deal were not disclosed, although like most agreements of this nature, Sony BMG will most likely received an upfront payout, and then a cut of advertising revenue on those pages.
The deal also covers the distribution of music videos via Yahoo player applications and widgets that computer users can place on other Web sites. The agreement marks the first time Yahoo has inked a deal with a major recording company over licensing content in user-created videos.
Sony BMG, home to recording artists such as Britney Spears, Bruce Springsteen and Slayer, reached a similar licensing deal with Google Inc. last year. That agreement also includes Google subsidiary YouTube.