Proel Buys Turbosound
Proel, an Italian concern, confirmed that it has acquired the assets of Turbosound Ltd. The deal, for an undisclosed amount, looks set to transform the profiles of both companies in key market sectors. The acquisition, which has been rumored for sometime, but was only sealed last week, is expected to add depth to Proel’s position in the pro-audio marketplace, allowing it to benefit from the international reputation of the 25-year-old designer and manufacturer of sound reinforcement products.
The basic structure of the companies will remain unaltered, each continuing to operate independently on a day-to-day basis, with Proel in Sant’ Omero, Italy, and Turbosound in Partridge Green, West Sussex, U.K. Proel manufactures lighting, staging gear and percussion alongside its audio portfolio, and runs distribution arms in several territories. By joining the Italian group, Turbosound will benefit from additional financial backing, enabling it to increase its research and development activities, accelerate time-to-market and introduce more new products.
Whether the move will affect Turbosound’s U.S. distributor, Sennheiser USA, remains to be seen. In the meantime, Sennheiser USA and Turbsound are certainly dealing with each other, as the former prepares to introduce a new range of the latter’s loudspeakers at the NSCA Expo in Orlando next month. Also on Sennheiser’s plate will the debut of new product from Klein & Hummel, new Sennheiser conferencing system products and more.
