Apple May Offer New Lossless Codec Via iTunes

Posted on Jun 24, 2006

The latest version of Apple’s iTunes Producer, a software program sent to record labels as a utility for submitting their music for inclusion on the iTunes Music Store, hints that Apple may begin to sell tracks on iTunes encoded with their new lossless format. The lossless compression technology debuted as part of QuickTime 6.5.1 in 2004. At the time, Apple claimed that the new format offered CD quality sound at close to half...